Picking up on Glint’s name we designed the Summit’s logo to mimic a triangular prism because prisms refract and direct light. This harnessing of light was a powerful metaphor for the Glint Summit’s purpose.

The Glint Summit identity was designed to stand on its own separate from the Glint, Inc. corporate brand. But we wanted it to harken back to the company’s core attributes so we leveraged the parent brand’s color palette and font system so that they felt like they came from the same hand. In the system we play with two visual motifs – one relates to light and color, the other to the triangle shapes. Using these two devices we create a series of graphic and photo based expressions.